Our world is ever-changing and the need for renewable energy has never been greater. That is one of the many reasons why this industry is growing. The increases in the EIA’s forecasts come nearly entirely from the uses of solar and wind. In fact, they foresee renewable sources to provide 24 percent of energy in the U.S. in 2023, up from 20% in 2021.
Pair this with strong demand for these energy sources along with enticing consumer incentives, and competition in the market is only getting stronger. One way to grow and stay competitive in the market is to hire the best team.
Here’s what you need to know about this expanding market and how to build the best team possible for your renewable energy business.
The Renewable Energy Market: An Overview
The renewable energy industry has continued to grow rapidly in 2023, driven by declining costs, increasing government support, and growing demand for clean energy. Solar and wind energy are leading the way, with a surge in large-scale projects and the adoption of innovative technologies such as floating solar panels and wind turbines with longer blades.
The increasing use of energy storage systems is also allowing for the integration of more renewable energy into the grid, providing more stable and reliable power to homes and businesses.
The decentralization of energy production through the growth of rooftop solar and community wind projects is also playing a significant role in the growth of the industry.
Policymakers are also continuing to invest in infrastructure improvements and research and development to further drive the growth of the renewable energy industry.
As a result, renewable energy is becoming an increasingly significant part of the world’s energy mix, with a growing number of countries setting ambitious targets to reach 100% renewable energy in the coming decades. In fact, some countries, including Iceland and Kodiak Island, Alaska are already running completely on renewable energy.
Who and How to Hire
When scaling a renewable energy company, you need to hire people with experience growing at this level. A great place to find these candidates is in the electrolyzer market. These companies are fast-paced and scaling at a rapid clip. This means candidates with experience in this space will be familiar with the pace that your company is also moving.
Here are a few positions that would be a great fit for someone with previous experience in this market:
- Voltage/power/electric technicians
- Chemical engineering
- Design/construction
- Logistics
Create an Enticing Offer
There are a lot of jobs in energy and alternative energy industries right now. In fact, the clean energy economy is responsible for 4 million jobs with wind and solar beating out coal. Globally, renewable energy accounted for 12.7 million jobs as of September 2022.
With so many jobs available, however, you have to be competitive to hire and retain great talent. There are a lot of options and yours needs to stand out. To create an enticing offer, consider these key factors that job-seekers care about most in today’s job environment:
- Purpose: Employees working in clean energy are likely passionate about creating a more eco-conscious world. Highlight your purpose continually throughout the hiring process so they can connect deeper with your company.
- Career potential: Like in any industry, employees want to know there’s room to grow—both in their role and their salary. Be clear about what the career trajectory looks like and what kind of professional development benefits you offer.
- Excitement of an “innovative” market: Don’t forget to play up how exciting it can be to work in this “futuristic” market. Especially right now, while we’re still at the very beginning of learning what we can do and how we can apply it.
Hire an Industry-Experienced Recruiting Firm
To hire effectively and at the pace with which you’re growing, you need to work with a search firm that can keep up—and also talks the talks. At Comhar, we’ve worked with renewable energy companies to successfully hire executive-level positions. This means we have a deep understanding of the renewable energy industry and a finger on the pulse of its rapidly changing landscape.
If you’d like more guidance or want to have an open conversation about your talent and hiring needs, please reach out to Comhar Partners.
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